ActivShow Drives Website Visitors Into Dealerships: Reminder – Webinar starts tomorrow at 11:30 am!
by Ketty Colom
In a previous blog post we made the announcement that ActivEngage has teamed up with the targeted incentive provider HookLogic to give dealers the bait they need to drive website visitors into the dealership. We are proud to introduce ActivShow – an integrated chat solution specially designed to 
generate more walk-in traffic from your most qualified prospects.a tool that can reel future customers into your showroom by offering great incentives like a $25 prepaid MasterCard or a $25 gift card to popular stores like Starbucks or Target. By combining ActivEngage’s premiere live chat service with the allure of HookLogic’s targeted promotions, we guarantee more foot traffic to your dealership.
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Survey says: Hispanics use Social Media the Most -Tips on how to reach this Demographic by a Latina
by Ketty Colom
In one of my college classes, my professor asked a student to pick five people at random. I was chosen as one of the five. We stood up in front of the class and my professor asked, “Which ethnic group isn’t represented by these students?” One of the students raised their hand and said, “There are no Hispanics in this group.” I shook my head in annoyance and said, “No, I’m Puerto Rican!” Which was followed by, “Oh I’m sorry, you don’t look Hispanic.”
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Survey says: Hispanics use Social Media the Most -Tips on how to reach this Demographic by a Latina
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Foursquare- Tips on Playing the Game for Your Dealership
by Ketty Colom
This past weekend my brother was in town visiting and the moment he walked into any store or bar he exclaimed, “Oh! I gotta check-in on Foursqaure! 
There might be deals!” According to an Empathica survey, one in three consumers recently followed through with a recommendation made via social media. Foursquare is a valuable app that dealers can use to drive traffic to their dealership, offer an incentive to frequent your spot, and make recommendations.
Not familiar with Foursquare? Simply put Foursquare allows users to:
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How Avoid SMS/Texting Lawsuits: 4 Quick Tips to Keep Your Dealership Safe
by Ketty Colom
Late last year, a 2.5 million dollar lawsuit was won against Lithia Motors Inc. for sending unwanted text messages to customers without giving them the option to opt out of the text messages. According to AutoNews.com, Lithia was hit with a class-action lawsuit for broadcasting to 57,800 consumer cell phones text messages that failed to adequately allow the recipients to opt out of future texts. A second Lithia broadcast text went to 48,000 of the previous recipients, 6,190 of whom said that they tried to opt out but were unable to.
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How Avoid SMS/Texting Lawsuits: 4 Quick Tips to Keep Your Dealership Safe
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